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Thursday, March 18, 2010

Resource Linking

Resource Links are a category of links, which can be eir one-way or two-way, usually referenced as "Resources" or "Information" in Navbars, but sometimes, especially in early, less compartmentalized years of Web, simply called "Links." Basically, y are hyperlinks to a website or a specific webpage containing content believed to be beneficial, useful &relevant to visitors of site establishing link.


In recent years resource links have grown in importance because most major search engines have made it plain that -- in Google's words -- "quantity, quality, &relevance of links count towards your rating."

The engines' insistence on resource links being relevant &beneficial developed because many of methods described elsewhere in this article -- free-for-all linking, link doping, incestuous linking, overlinking, multi-way linking -- &similar schemes were employed solely to "spam" search-engines, i.e. to "fool" engines' algorithms into awarding sites employing se unethical devices undeservedly high page ranks and/or return positions.

Despite cautioning site developers (again quoting from Google) to avoid "'free-for-all' links, link popularity schemes, or submitting your site to thousands of search engines (because) se are typically useless exercises that don't affect your ranking in results of major search engines -- at least, not in a way you would likely consider to be positive," most major engines have deployed technology designed to "red flag" &potentially penalize sites employing such practices.