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Wednesday, March 10, 2010

Press Releases

A press release, news release, media release, or press statement is a written or recorded communication directed at members of news media for purpose of announcing something claimed as having news value. Typically, y are mailed, faxed, or e-mailed to assignment editors at newspapers, magazines, radio stations, television stations, &/or television networks. Commercial press-release distribution services are also used to distribute m.

use of a press release is common in field of public relations, aim of which is to attract favorable media attention to public relations professional's client &/or provide publicity for products or events marketed by those clients. A press release provides reporters with basics y need to develop a news story. Press releases can announce a range of news items such as: scheduled events, personal promotions, awards, news products & services, sales & or financial data, accomplishments, etc. y are often used in generating a feature story or are sent for purpose of announcing news conferences, upcoming events or change in corporation.

A press statement is information supplied to reporters. This is an official statement or account of a news story that is specially prepared & issued to newspapers & or news media for m to make known to public.